Personally, I much prefer the ads in the back, all together. I actually
read them, as I'm sure do many others. Sure, many of them are
repetitive, but sometimes something new shows up. It's my favorite
example of non-coercive advertising. Scattering them among the articles
is like TV commercials you're forced to watch. Imagine if TV advertising
worked like QST: From 7 to 7:30 are all the ham radio ads on channel xx.
From 7:30 to 8:00 are the refrigerator ads. If you're looking for a
refrigerator, you can watch them without being forced to watch all the
laxative ads.
73,
Scott K9MA
On Aug 25, 2019, at 6:57 PM, Edward Sawyer<EdwardS@sbelectronics.com>
I never understood why QST dumps virtually all of its adds in the back.
--
Scott K9MA
k9ma@sdellington.us
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